As technology use increases, websites are becoming steadily important for your business. It is often the first impression people get of your business as they’re doing research. That being said, you want to make sure you keep your website as up to date as possible. So, does your general contractor website need an update? If you haven’t updated it since you created it 10 years ago, it may be time to take another look. Here are some things you can look for to see if an update for your general contractor website is needed.
Is your website mobile friendly?
Nowadays, most people check websites on their phone or tablet before they make it to their computer. Whether they’re scrolling through social media and click on an ad, or they’re just doing a quick Google search, it’s often an easy first step. So, when making sure your website is up to date, you want to ensure that it’s mobile friendly. Check your website on your phone, and note if it is easy to navigate your website, if the fonts look okay, and if you would continue to explore the website as a mobile user. If any of these answers are no, you want to update your website to be more mobile friendly. Check out your website hosting system’s help guide to find out the best way to do this.
Are your services updated?
If you haven’t updated your website in awhile, there’s a chance the services listed on your website aren’t accurate. You may offer new services, or there may be services listed that you don’t offer anymore. Regardless, it’s good to check and make sure all of these are up to date so your clients and potential clients know exactly what to expect when they work with you.
Is your website secure?
Website security has become more important than ever over the past few years. In fact, some browsers won’t even let users navigate to sites that aren’t designated as secure. This is especially true for businesses who have to have secure servers for their employees.
Website security is typically designated with the “https” designation in the website’s URL and/or a lock icon. If you don’t have this designation, your website is likely not secure. Be sure to update this as soon as you can to ensure your website can be accessed by the majority of people.
Do you offer financing on your website?
Construction funding is one of the top things potential customers look for when looking at your website. Offering contractor financing through your website makes the contracting process easier for both you and your client. When you’re determining if your general contractor website needs an update, plan to offer financing with HFS Financial with your new update. HFS Financial makes offering financing to your clients easy. All you have to do is put a link on your website, your client will fill out our 60 second loan application, and we’ll fit them with the right loan. Get started today by giving us a call at 1-800-254-9560. “You Dream It, We Finance It”.