Having your own general contractor business means constantly working to stay current with the times. You need to know the methods of advertising and growth available to you. Utilizing your web page and the capabilities of the internet are keys to the success you desire for your company. HFS Financial has been operating for nearly 60 years. We understand that using search engines like Google to your advantage is a great business move. Here is the general contractor business’s guide to Google rankings to get you on the right track.
Well-Working Website
First, you need to ensure that your website is operating at its full potential. A user-friendly website draws more attention than an antiquated, awkward website. Keeping your site current means opening up more opportunities for potential customers. Work to make your website informative and interesting to look at. Then people will stay on your pages longer. This is a great way to give your Google rankings an upward boost.
Carefully Created Content
Next, you want to use keywords on your website that will move you up in that elusive Google ranking position. To do this, you need to carefully create content that is designed to increase your SEO. This process is important and can require a lot of time and concentration.
Maybe your general contractor business has grown exponentially, limiting your time. There are marketing companies that help companies like yours do this very thing. Enlisting assistance from a company who works with SEO on a regular basis can be a great way to improve your Google ranking.
Image Improvements
As you continue to work on your company’s Google rankings, you should take a look at the images on your website as well. Google keyword ranking does not stop at just the text throughout your web pages. The tiny web crawlers searching the internet for keyword information also look at the pictures on your site.
Utilize any avenue to include relevant information that will be tagged when your pages are perused for Google rankings. Use some alt text on those colorful, compressed images. Descriptive file names can also be helpful.
Location Listings
Another important item to include in the general contractor business’s guide to Google rankings is to list your location strategically throughout your website. People searching the internet often tag the words “near me” on the end of whatever keywords they’re interested in. This means that you want your company’s location to be pinged and marked often. Location keywords can help to move your business up on that Google ranking list.
Crucial Contractor Financing Information
Finally, be sure to include your financing information in those keywords to target Search Engine Optimization. Homeowners searching for a general contractor will also be searching for financing. HFS Financial partners with contractors all across the country to provide personalized loan assistance for their customers. It couldn’t be easier to partner with HFS Financial for your general contractor business.
Anyone can inquire about any type of home improvement loan in as little as 60 seconds, right from your website! And it’s all at no cost to you. Our experienced, knowledgeable staff is available at 1-800-254-9560 to discuss any questions about the loan process. They can also set up your partnership with HFS Financial. Linking our website to yours is just one more way to see your Google rankings skyrocket! “You Dream It, We Finance It!”