Earn Your Home Improvement Business Repeat Clients

New clients in your home improvement business are great! Everyone is a new client at some point, but there is some real value in a repeat customer. Keep your clients coming back for more with these customer service tips that will earn your home improvement business repeat clients. 

Be Available for Clients

There’s nothing worse than a client calling a contractor and not being able to reach him or her. Simply making yourself available to your clients will go a long way in building the trust they need to hire you time and time again. Make yourself available via email or phone at reasonable hours. Respond to the needs of your clients and learn their individual preferences. Some people prefer to speak directly over the phone, while some clients may break out in a sweat when the phone rings. Ask your client how they prefer to communicate, and then be responsive. Your client will feel like they’re in good hands and will make sure to call you anytime they need a contractor. 

Do Good Work

This one seems obvious, but it bears mentioning: Do good work. One way you can build trust among your client base and gain repeat customers is by letting your work speak for itself. Don’t cut corners, and always strive for excellence within your client’s budget. Communicate early on with your client about what is most important to them on their project. Then you’ll be able to focus your efforts in a way that will impress them. Have them coming back for more as a repeat client.

Keep Your Clients Informed

Communication is key. Construction is unpredictable. Plans change, and you cannot always foresee issues, but you can keep your client informed. As soon as you know about an issue, let your client know. Managing the expectations of your client can keep them happier. If you know your timeline has shifted, but your client still thinks they’ll be enjoying their finished project next week, you’re going to have one unhappy camper. Keep your client abreast of the situation, and they’ll know they can trust you for their next project as well. 

Reach out to potential clients and keep the lines of communication open. Really try to connect with people, so they feel like you understand what they want out of their project. Update your client at regular intervals during the phases of construction, so they don’t feel like they have to keep an eye on you. And be honest. Do your best to give accurate estimates and timelines from the onset of your project. Gently guide your customer to best practices and wise construction choices. 

Earn Repeat Clients

Earning repeat customers has a lot to do with building and maintaining trust. If you can win the loyalty of a few good clients, you’ll have a strong business moving forward. And word of mouth travels quickly. You want those repeat customers to tell their friends. 

You can help all your clients find financing through HFS Financial. We make it easy for you as you assist clients who want to finance their next big project. Give us a call today at 1-800-254-9560. One of our contractor representatives will help you with everything you need to connect your clients with the right financing — right from your own website. Whether a new or repeat client, they will be directed to our quick and easy 60-second application. With HFS Financial, “You Dream It, We Finance It.”