How to Offer Financing for Your Metal Building Customers
Metal building projects can save customers money over other materials, but metal building projects are typically also large. When you’re working with large estimates, it can be of great benefit to you to offer financing. Offering financing for your customers makes the process easier for them and can often lead to more business for you. Learn how to offer financing for your metal building customers today.
Decide How to Offer Financing
After deciding that you want to offer financing to your customers, you need to decide how to offer financing for your metal building customers. Are you going to offer financing yourself or through a third party company? Offering your financing yourself leaves out the middle man, but it also gives you less money to work with up front. In addition, you could run into financial issues if the customer is late with payment or fails to pay at all.
With a third party company, you don’t need to worry about financial issues. You’ll get all of the money up front once the customer is approved for a loan, and the company deals with the customer if they are late or don’t pay. It’s a win-win-win!
Let Your Customers Know
Once you decide how to offer financing, you need to let your customers and potential customers know that you offer financing. You can do this by posting on social media, posting information on your website, and adding it to your other marketing materials. This gets the word out and will bring customers who need financing to your business.
Even if you’ve posted about it, it’s also important to let customers know you offer financing during your discussions. How many times have you had a customer back out or change their project after you’ve given them a quote? When you give them the option of financing, they are more likely to continue with the project since the payments will be more manageable. Not only will you help them fulfill their dream metal building project, you’ll also retain business.
You should also let customers who are comfortable with your quote know that you offer financing. When a financing option is offered, customers may add to their project or condense multiple stages into one. It never hurts to mention that you offer financing; the worst they could do is say no.
Get Started
Once you’ve decided how to finance and have begun letting customers know, you’re ready to get started! The financing process is super easy — whether you finance yourself or through a third party company. If you finance yourself, all you have to do is discuss payment plans during your other contract discussions. If you finance through a third party, like HFS Financial, you don’t have to do any other work!
With HFS Financial, offering financing has never been easier. All your customer has to do is fill out a 60-second application and we’ll help find the right loan for them. You can just sit back, relax, and wait for the money to come in. Partner with HFS Financial today by calling 1-800-254-9570. “You Dream It, We Finance It.”