As a contractor, you know a great website is everything. Potential clients will visit your website before contacting you, and research shows that having a bad website can hurt your business. Here’s why a WordPress site is the best option for contractors.
It’s so user friendly!
I can hear you saying right now, “I don’t know how to make a website…” But with WordPress, that’s no longer an excuse. According to w3techs.com, 40% of all websites are hosted on WordPress. 40%! You don’t get numbers like that without being user friendly. Plus, with so many users, there are plenty of resources online to answer almost, if not all, of the questions you have. While it may be intimidating at first, you will get the hang of it in no time.
It’s perfect for contractors.
One thing that makes website building intimidating is the thought of working with code. However, with WordPress, you don’t have to use any code yourself. WordPress is designed so you can make all of your changes on the website, and it will show you a preview of how it is going to look when it’s published. However, if you are code-savvy, it does have an option to edit the code yourself.
Since WordPress is designed for users who aren’t familiar with code, it’s great for contractors. When you begin building your site, you will have the option to choose a template to build your website off of. WordPress has tons of categories of templates, including templates specifically for contractors.
Of course, when it comes to hosting a website, affordability is key. WordPress sites are free, and you only pay a minimal fee for a customized domain and website hosting. These fees are flexible to fit your budget. Depending on the plan you choose, you could pay either once a month or once a year to run your site.
WordPress is also an affordable way to advertise. WordPress sites have the capability to post blogs. As a contractor, you can post instructional and informational blogs for customers. These can be simple, like “How to replace a door” or “How to find the right contractor for your home project.” As you develop more blogs, your website will start appearing in searches for all of those different topics, giving your business more organic exposure. Plus, when readers have more advanced contracting needs, they’ll know you are knowledgeable and reliable.
It makes offering financing easy.
There are too many reasons to list as to why a WordPress site is the best option for contractors. However, we find one perk to be the most helpful. With a WordPress site and HFS Financial, offering financing for your clients is easier than ever! All you have to do is partner with HFS Financial, put a link on your website, and let your clients know where to find the financing they need for all of their home improvement projects they might hire you for. Your clients will fill out a 60-second application, and we’ll help fit them with the right loan. You’ll get payment on time, every time — which will build your contracting business to even greater heights. It’s really that easy! Give us a call today at 1-800-254-9560 to get started. “You Dream It, We Finance It.”